29
Nov

Nintendo has filed a trademark request for “It’s On Like Donkey Kong” believing that the Donkey Kong video game they have the rights to is being infringed upon by others using this phrase.  Even though this phrase was never mentioned or shown in the actual video game, Nintendo believes they should have the trademark.  Is it a publicity stunt or a serious attempt at a trademark?  Nintendo released its latest version of a Donkey Kong game this past week.

Read the Nintendo press release here

Read CNN’s report of the announcement here

Category : Intellectual Property